Melania Trump launches NFT platform, will donate portion of profits to foster kids

Former First Lady Melania Trump announced a non-fungible token (NFT) initiative Wednesday, with part of the proceeds going to support children aging out of the foster care system.

Buyers can purchase Trump’s first NFT, called “Melania’s Vision,” any time before the end of this month. The NFT is a watercolor done by artist Marc-Antonie Coulon which “embodies Mrs. Trump’s cobalt blue eyes, providing the collector with an amulet to inspire,” according to the former first lady’s office.

The digital artwork is being sold for 1 unit of SOL cryptocurrency (just over $180) and includes an audio recording from Trump. 

“I am proud to announce my new NFT endeavor, which embodies my passion for the arts, and will support my ongoing commitment to children through my Be Best initiative,” Melania Trump said in a statement. “Through this new technology-based platform, we will provide children computer science skills, including programming and software development, to thrive after they age out of the foster community.”

“Melania’s Vision” and the other anticipated NFTs will be released regularly exclusively on MelaniaTrump.com. In addition to crypto, would-be collectors can purchase the digital files via a credit card. The move is part of the former First Lady’s ongoing engagement in child welfare.

“Through this new technology-based platform, we will provide children computer science skills, including programming and software development, to thrive after they age out of the foster community,” Melania Trump said in a statement.

NFTs will be released at regular intervals on the platform, which is powered by Parler and will use the Solana blockchain protocol. A “one-of-a-kind auction of historical importance” is scheduled in January and will include three elements, digital art, physical art, and a unique physical accessory, Melania Trump’s office stated.

NFTs have become increasingly popular as artists and others have turned to different ways to make income or invest during the coronavirus pandemic. 

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